OCEANIA Cruises has set a new booking record, with its Around the World voyage in 2024 selling out in 30 minutes. While such cruises typically attract a significant number of loyal repeat guests, Oceania’s 2024 world voyage saw almost half of all bookings come from first-time, new-to-brand guests. Almost the...
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OCEANIA Cruises has set a new booking record, with its Around the World voyage in 2024 selling out in 30 minutes.
While such cruises typically attract a significant number of loyal repeat guests, Oceania’s 2024 world voyage saw almost half of all bookings come from first-time, new-to-brand guests.
Almost the entirety of the other half (42%) of the guests sailing on the current Around the World voyage also rebooked for the 2024 cruise.
The numbers reinforce a booking trend Oceania has seen steadily emerging during the past year, with some booking periods and promotions recording new-to-brand reservations levels of more than 50%.
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