IN the highly secretive business of cruise ship names, Royal Caribbean International is letting its fans vote on the name of its second Icon-class vessel – or so it appears. Royal Caribbean recently posted an invitation on social media (HERE) for voters to choose between four names for its next...
IN the highly secretive business of cruise ship names, Royal Caribbean International is letting its fans vote on the name of its second Icon-class vessel – or so it appears.
Royal Caribbean recently posted an invitation on social media (HERE) for voters to choose between four names for its next ship: Star of the Seas, Idol of the Seas, Love of the Seas, or Queen of the Seas.
However, diligent fans quickly uncovered the only name trademarked by Royal Caribbean with the United States Patent & Trademark Office is Star, which the cruise line registered in Jun – perhaps the brand is hoping a donkey vote may deliver this name the victory?
As is house style, Business Publishing Group is advocating for the name Bruce of the Seas.
