THE success of Carnival Cruise Line’s (CCL) Queensland homeport endeavour may serve as a proving ground for whether Australia can handle another of the line’s ships, Director of Marketing & PR Kara Glamore has told CW. She said it was an enormous coup to be backed by head office with...
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THE success of Carnival Cruise Line’s (CCL) Queensland homeport endeavour may serve as a proving ground for whether Australia can handle another of the line’s ships, Director of Marketing & PR Kara Glamore has told CW.
She said it was an enormous coup to be backed by head office with Carnival Spirit homeporting in Brisbane.
“We need to prove ourselves with that, because it’s a whole new clientele, we’re new to that market,” Glamore said.
“I think we’ve just got to get that rolling, and I can’t wait because Brisbane seems like such a ripe market for us..it’s the correct tone of brand, it seems like a really good fit.”
Outgoing VP & GM Jennifer Vandekreeke agreed, characterising Qld as “everything Carnival is about”.
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