ITALIAN line Costa Crociere has relaunched an enhanced CostaClub loyalty program in honour of its 15th anniversary. The redesigned program springs into life from next year, boasting two new membership tiers among a host of other changes. CostaClub will introduce the Pearl Diamond Club, which will become the system’s highest...
ITALIAN line Costa Crociere
has relaunched an enhanced
CostaClub loyalty program in
honour of its 15th anniversary.
The redesigned program springs
into life from next year, boasting
two new membership tiers
among a host of other changes.
CostaClub will introduce the
Pearl Diamond Club, which will
become the system’s highest tier.
Among the perks for Pearl
Diamond members will include
luggage pick-up and delivery to
and from a passenger’s home as
well as immediate embarkation.
Further benefits for the most
frequent Costa guests includes
free cabin upgrades, front-row
theatre reservations and more.
Also new will be the Amber Club,
designed to offer a number of
exclusive perks to help first-time
cruisers become regular guests.
Points will be earned at higher
rates per day depending on the
cabin category booked, with extra
points for onboard expenses.
Costa Cruises president Neil
Palomba said the new club was
“one of the biggest investments
in ideas, energy and resources
that Costa is developing, based
on passion for innovation and for
People…to create the best system
of benefits in the world”.
