| CLIA Cruise News & Views – 14 Jan 16

CLIA Membership 2016
2015 was an exciting year for the
cruise industry as CLIA reported
that we had officially attained
the ONE MILLION passenger
milestone from the Australian
market and experienced
continued strong growth from the
smaller New Zealand market.
2016 is going to be a year of
evolution for both CLIA and our
cruise line members.
In recent years we have seen
some rapid developments in
the delivery of onboard product
which has played a significant role
in attracting literally thousands
of new-comers to cruising.
With cruise lines remaining very
focused on where sustainable
future growth will come, from
the emphasis will remain on
changing the historical stigma
of deck quoits, bingo and the
elderly to delivering extraordinary
experiences many of us never
thought possible.
From entertainment and activities
to food and wine, it is not easy to
keep up with all that is available
across a wide range of brands
so what is critical is the need
to maintain your industry and
product knowledge through
training.
Effective 1st January 2016, CLIA
training is now all available via
our purpose built online learning
academy. So no more excuses
for those that don’t hold CLIA
Accreditation – you can access
and complete all that is required
from your desk or home computer
24/7, all INCLUDED as part of your
annual CLIA membership.

Contributor: Brett Jardine, CLIA Australia